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August 2019

Transparent Flight Instrument: Bell & Ross Br-x2 Tourbillon Micro-rotor Watch

The mysterious ‘X’ factor is everywhere. First in the mathematical equation, it represents the unknown; second, in psychology, it is a factor for one’s success, transcendence, and breakthrough of limitations. It is also common in the aerospace industry, and most of NASA’s test programs are named ‘X’. It is also useful in the watchmaking industry: Since 2014, Bell & Ross’s experimental watch series has been named with the letter X. Now in 2017, the new BR-X2 watch conveys the innovation, creativity and high-performance value of the Bell & Ross watchmaking brand. The meaning of ‘X’ doubled …

BR-X1 was born …
   In 2014, the BR-X1 watch was released. With its uncompromising masculine design, it shocked the world, marking Bell & Ross’s first successful step towards a more experimental and innovative arena. . Combining boldness with the technical features of sports watches, it features a skeleton chronograph movement and a high-tech square case made of a mixture of titanium, ceramic and rubber.

BR X-1
   Two years later, the BR-X1 Tourbillon Sapphire tourbillon sapphire watch set off a veritable revolution — the case was cut directly from a single piece of sapphire, giving the famous square case a clear, transparent look! This precious model establishes a direct link between the two fields of “high-end watches” and “super sophisticated”. Now, with the birth of the new second-generation wristwatch X-series BR-X2 Tourbillon Micro-Rotor, Bell & Ross has added a new chapter to the BR legend.

BR-X1 Tourbillon Sapphire Tourbillon Sapphire Watch
Unique concept
   If only three words are used to define a watch, there is no doubt that it is ‘case, movement, dial’. It’s hard to get rid of any of these elements. However, real innovation lies in questioning traditions, challenging impossible factors, and exploring entirely new paths.

BR-X2 Tourbillon Micro-Rotor
   That’s exactly what Bell & Ross did when designing the new BR-X2 watch — integrating the case and the movement. When designing the case of stainless steel and sapphire, an extremely difficult high-tech material, Bruno Belamich, the creative director of the brand, came up with a utopian fantasy idea: ‘Put the case and the The movement fuses into a single component, making the case disappear, leaving only the movement visible. ‘BR-X2 was born from this.

The original design of the BR-X2-Tourbillon-Micro-Rotor is to fuse the case and the movement into one component, so that the case disappears, leaving only the movement visible. Therefore, Bell & Ross placed the CAL.380 self-made movement between two pieces of sapphire crystal glass, and the periphery was connected by a narrow strip of stainless steel processed to ensure that the view was completely unrestricted.
Innovation and Haute Horlogerie
   The basic design concept of the BR-X2 watch is to wear the movement directly on the wrist. The square BR-CAL.380 self-developed movement completely developed and designed by Bell & Ross is placed in two pieces of sapphire crystal glass. The perimeter is connected by a narrow strip of stainless steel processed into a whole to ensure that the field of vision is completely unrestricted. This design makes the case disappear visually, with a skeletonized dial to reveal the movement.

BR-X2 Tourbillon Micro-rotor watch frosted polished stainless steel case, 42.5 mm diameter, hollow dial, metal-applied hour markers filled with Superluminova®, hour, minute hands, flying tourbillon, BR-CAL.380 automatic Winding movement, sapphire crystal, water resistant to 50 meters, grey alligator strap.
   In order to highlight the inherent pure aesthetics and professional skills, the designers of the BR-X2 chose to combine simplicity with high performance. With a flying tourbillon that counteracts the effects of Earth’s gravity, this two-hand watch displays hours and minutes with ultra-high accuracy. Simple yet elegant and understated, this is also thanks to its medium-sized square case (42.5mm) and its exquisite ultra-thin movement (4.05mm), which is automatically wound by a micro-automatic top.

The BR-X2 Tourbillon Micro-Rotor watch is equipped with a CAL.380 homemade movement.
Totally transparent limited edition watch
   BR-X2 has achieved the ultimate leap in creativity with its bold and modern design, and Bell & Ross has established itself as one of its most innovative “high-end watch” brands. A very unique watch, limited to 99 pieces, dedicated to smart eye connoisseurs, creating a unique experience for them: wearing the watch movement directly on the wrist …

BR-X2 Tourbillon Micro-Rotor


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Breitling Film Action Team: Brad Pitt, Charlize Theron, Adam Driver, Daniel Wu ### — –

Breitling has solemnly announced ‘the first team of the’ Breitling Action Team ‘composed of talented film and television stars-the film action team. This creative idea aims to create a three-person action team, each of which One member is a recognized master in their field of expertise. This concept is rooted in Breitling’s brand value of ‘action, goals and avant-garde spirit’, and aims to connect people with common goals. This concept will be brand new in Breitling. Is fully displayed in the advertising campaign.
   ‘Breitling believes in the strength of the team, the collective strengths and a common understanding of common goals, which will ultimately lead us to success.’ Explains Breitling CEO Georges Kern, ‘We are committed to brand and product, As well as injecting reliable, credible and sincere brand values ​​into our interactions with customers, these values ​​also apply to every Breitling action team. We are about to launch a number of action teams from sports to the art world, covering the brand theme ‘Sea, All aspects related to land and air. Our action team members, whether they are internationally known or not, are masters in their respective fields. I am looking forward to seeing them complete individual or collective in the world of Breitling’s exploration in the near future. All kinds of tasks. ‘
Today we are very proud to announce the Breitling Film Action Team, composed of outstanding film and television artists
   Breitling shares some important genes with filmmaking. First of all, like a good movie, our watches are telling meaningful stories beyond human beings. A good script can bring the audience into any environment above and beyond the earth, and Breitling watches are unique in all fields of sea, land and air. There is another obvious connection: movies as dreams show us that everything is possible. We can say without exaggeration that a Breitling watch is equally ambitious and a dream worth pursuing. Breitling watches have played a pivotal role on the wrists of some of our favorite actors, such as Sean Connery in 1965’s 007 Thunderbolt. Now we are proud to announce four outstanding actors as members of our film action team: Brad Pitt, Charlize Theron, Adam Driver and Daniel Wu Wu). Our connection with the film industry will take this to a new stage. They will soon appear in Breitling’s new advertising with different mobile teams and backgrounds. With the All-Star lineup, Breitling Film Action Team brings on-screen excitement and drama to a new partnership with Breitling’s vibrant and creative.
Brad Pitt

   Brad Pitt, one of the best and most versatile actors in the world. As the owner of Plan B Entertainment, he is also a successful film producer. In recent years, Brad Pitt has been awarded the Oscar as a producer in the film ’12 Years a Slave’ directed by Steve McQueen. In addition, he led the five-man tank team in the WWII epic film Fury directed by David Ayer, starring in the supporting role of The Big Short, and starred in David Mishaw. Starring David Michôd’s provocative satirical comedy ‘War Machine’ for Netflix. The last two films were produced by his Plan B Entertainment company. In 2016, Brad Pitt also starred in a rival play with Marion Cotillard in Robert Zemeckis’s ‘Allied’. He’s about to star in James Gray’s ‘Ad Astra’ and will be filming Quentin Tarantino with Leonardo DiCaprio ‘Once Upon a Time in Hollywood’.
Charlize Theron

   Charlize Theron is an Oscar winner who has made an extraordinary film career by playing a challenging role. She has successfully created many amazing characters, including her serial killer Aileen Wuornos in her Oscar and Golden Globe award-winning character ‘Monster’. She has also been nominated for an Oscar and Golden Globe for Nor Th Country, and nominated for a Golden Globe for Young Adult. Charlize Theron has also achieved considerable success as a filmmaker. She is the founder of Charlize Theron’s Africa Outreach Project, a charitable organization dedicated to fighting the AIDS crisis in sub-Saharan Africa.
Adam Driver

   Adam Driver recently starred in Star Wars: The Last Jedi and Logan Lucky. He made his big-screen debut in the film ‘J. Edgar’, and in the years that followed he relied on ‘Silence’, ‘Frances Ha’, ‘Flight at Midnight’ (Midnight Special), ‘Inside LlewynDavis’, ‘Lincoln’ and ‘Paterson’ and other performances have consolidated their position as one of the most widely cast actors in the United States. He is about to star in new films by Noah Baumbach, as well as Spike Lee’s ‘Black Klansman.’ Adam Driver is also widely acclaimed in the field of drama and will perform in the first Broadway remake ‘Burn This’ in 2019, directed by Michael Mayer. Adam Driver is a graduate of Julia College and has served in the US Navy.
Daniel Wu

   Daniel Wu is a Hong Kong-based actor, director and producer who has shot more than 60 films since his debut in 1998. Since 2015, he has starred in Sunny, a popular martial arts series ‘The Waste Land’ on the American AMC Channel, and is also the producer of the show. After graduating from the University of Oregon, Daniel Wu returned to Hong Kong in 1997 to star in his first film. He has won performance awards many times, and he won the Hong Kong Film Awards and the Chinese Film Media Award for Best New Director with his first film, The Four Kings.
For more details, please pay attention to the live feature of the Basel Watch Fair:


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