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March 2017

Boosting Basketball Matches Tissot Officially Announced As The Official Timing Of The Cba League

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On November 30, 2015, the Tissot brand held a ‘This is a moment of basketball pioneer’ event at the Waldorf Astoria Beijing, officially announcing it as the official timekeeper of the CBA League. Ms. Wang Ying, Vice President of Tissot China, and Mr. Yi Jianlian, a well-known pioneer basketball player, Ms. Zhao Feng, General Manager of Infront Sports Media (China) Co., Ltd. Mr. Yi, witnessed this historical moment together, and opened a new cooperation between Tissot and CBA League.

Chinese pioneer basketball commentator Yu Jia as the host
 Mr. Yu Jia, the Chinese pioneer basketball commentator, acted as the host. After a wonderful opening, he showed the precious documentary of Tissot and sports development for the media on the scene. The important moment of official timing cooperation of international sports events, at the same time, the prelude to the ‘This is the moment of basketball pioneer’ event.

Ms. Wang Ying, Vice President of Tissot China
 Ms. Wang Ying, Vice President of Tissot China, said: ‘We are proud to provide accurate timing guarantees for the world’s most popular basketball game. The innovative spirit is passed on to everyone and provides a more exciting experience for every participant in the basketball world. ‘

On-site interaction with Yu Jia, Wang Ying, Yi Jianlian, and Yang Yi

Yang Yi showed the most memorable photos on site

Yi Jianlian and Yang Yi
 Mr. Yu Jia, Ms. Wang Ying, pioneer basketball player Mr. Yi Jianlian and basketball commentator Mr. Yang Yi sat together to share with the media on the scene the indissoluble bond with basketball, and they talked about their personal feelings about basketball. He also expressed his best wishes for the future development of Chinese basketball.

Ms. Zhao Feng, General Manager of Infront Sports Media (China) Co., Ltd.
 Ms. Zhao Feng, general manager of Infront Sports Media (China) Co., Ltd. also made a speech. She said: ‘We are very happy that Tissot has become the official timing partner of the CBA League. As one of the world’s leading international watch brands, Tissot has a long The history of precision sports timing and rich sports timing experience are also the most important reasons for us to choose Tissot watches. Through this cooperation, Tissot watches will help the professional development of the CBA league and help the faster development of Chinese basketball. ‘We believe that as an official timekeeper, Tissot watches will play a vital role and will occupy an important position in the booming Chinese basketball court.’

Basketball pioneers jointly start 24-second timer, unveiling a new chapter in Tissot watches and CBA league
 At the end of the event, the guests at the scene jointly launched a 24-second timer symbolizing the start of cooperation, officially unveiling a new chapter for Tissot watches and the CBA League, and witnessed this glorious moment belonging to the basketball pioneers with the guests present.
Summary: Tissot has always cooperated closely with sports events, including the World Motorcycle Championship MotoGPTM, FIM World Superbike, Australian Football Association AFL and many other well-known events. Let’s finally look forward to the exciting moments on the court together!

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